Our analytics services include:
- Analytics audit
- Functionality health check
- Analytics and data strategy
- Analytics tactical plan
- Implementation plan
- Analytics and data measurement road-map
- Measurement framework
- Dashboards and reports
For Google Analytics, we cover things such as: Google Analytics set-up, goals strategy, goals set-up, and events strategy.
Google Tag Manager
For Google Tag Manager, we cover things such as: GTM workspace and snippet set-up, GTM support, events set-up, enhanced ecommerce, and third-party scripts set-up.
For Sitecore, we'll work with you on: Sitecore goals strategy, engagement value points, KPIs, and path analyzer, amongst other things.
Across all three technologies, after an initial audit, we’ll provide you with recommendations for immediate changes, enhancements, and additions, whilst establishing a wider plan for analytics and tag implementation and customisation that's right for your organisation.
Our tailored digital measurement framework will help to identify the data that really matters so you can make the right marketing decisions quicker, in confidence.
We can work with you to monitor and improve your analytics on an ongoing basis with regular reports and recommendations, or you can pick and choose what specific aspects of analytics you need help with in an one-off project. Either way, we will keep an eye on your analytics for you, and if we spot any issues or opportunities, we will let you know.