Parallax and Cinemagraph
wagamama’s website presents its eye-catching and tantalising food in an impressive and immersive responsive parallax display, creating the illusion of (3D) depth and perspective. Immersive “Cinemagraph” moving imagery takes the presentation of hero images to another level.
Intuitive animations, dynamic menu filtering and touch controlled mobile side navigation are also present as visitors navigate through the website. These features add to the user experience and go a long way in improving site aesthetics, usability and engagement.
Global reach and connectivity
This is a truly international website. Sitecore's language versioning has allowed wagamama’s website to be set up in 18 languages. Each language has its own Sitecore node and associated content tree, accessible by country specific content editors.
The restaurant booking system is integrated with wagamama’s international sites so visitors can book a table from anywhere in the world, in real time. Upon booking and confirmation, visitors receive informative triggered emails with booking details. Customer feedback is through an integrated system for quick and easy follow-up if necessary.
Improved editing capabilities
From a user’s perspective, wagamama’s re-booted Sitecore website delivers a much improved and a much faster environment for content editors, alleviating the previous frustrations of editing content in a slow environment.
To get wagamama’s content team familiar with their website's structure, and most importantly, for them to become confident in creating content, we provided training and documentation. Visit the wagamama website at www.wagamama.com
Read about the work we delivered for wagamama take-out
